BBA (Marketing and Finance)
Your ultimate resource for BBA in Marketing and Finance: find course details, admission processes, fees, job opportunities, and FAQs to guide your journey.
Course Overview
BBA (Marketing and Finance)
BBA (Marketing and Finance) stands for Bachelor of Business Administration with a specialization in Marketing and Finance. It is an undergraduate degree program that combines the study of marketing principles and strategies with a focus on financial management and analysis. Students enrolled in this program learn about market research, consumer behavior, advertising, branding, sales, as well as financial planning, investment analysis, risk management, and corporate finance. This dual specialization equips graduates with a strong foundation in both marketing and finance, preparing them for various career opportunities in industries such as banking, consulting, advertising, and more.
Marketing
Marketing is the process of promoting, selling, and distributing a product or service. It involves understanding customer needs and creating strategies to meet those needs while achieving business goals.
Finance
Finance is the management of money and other assets. It includes activities such as budgeting, investing, borrowing, and forecasting financial outcomes to ensure the financial stability and growth of an organization.
Eligibility Criteria for BBA (Marketing and Finance) in India
Educational Qualifications: Candidates must have completed 10+2 or equivalent from a recognized board.
Minimum Marks: Typically, a minimum aggregate of 50-60% marks is required in the qualifying examination.
Entrance Exams: Some universities or colleges may require candidates to appear for entrance exams like DU JAT, IPMAT, SET, etc.
Merit-Based Selection: Admission may also be based on merit in the qualifying examination.
Age Limit: Generally, there is no specific age limit for BBA courses.
Nationality: Candidates must be Indian nationals. Some institutions may also accept foreign nationals or NRI candidates.
Specific Requirements: Some institutions may have specific requirements related to subjects studied in 10+2, English proficiency, etc.
Note: It is advisable to check the specific eligibility criteria of the institution you are interested in applying to, as requirements may vary.